Jérémie Saindon Directs Omnikrom’s “Comme à la télévision”

It’s the new Omnikrom video from Jérémie Saindon. It’s a blockbuster movie mashup. It opens with a slow, deliberate zoom on a TV, much like the opening zoom in Coppola’s Godfather. Then begins the jam-packed cross cultural references and spoofs of the 80s and early 90s.

Technically it’s awesome. But it’s not just that. It showcases the importance of TV as the vector of bleary-eyed Friday night existence. For good or bad, TV was, for many of us, the cypher by which we all apprehended the world. Still is, in many respects. We went to bed pining for it and got up extra early to catch yet more hours of stories about manufactured heroism, that we all somehow emulated.

In a funny way, Omnikrom’s self-referencing themselves consuming pop culture is like watching them watching themselves. So turn it up. And turn on the cathode-ray tube so that it can transmit a pathogen of mind-blowing mass entertainment!

Oh yeah, see if you can catch the cool sneaks.