Maker Studios pegs itself as the company that redefines how content is developed, seen, and shared.
We’ve had an opportunity to speak with some folks at Maker. Their approach is much like ours : talent-first.
Maker goes beyond simply spotting online trends, they help their Youtube artists create them.
The cornerstone of their business model is their network community and their approach to channel growth.
It’s nice to see other companies, besides Google, taking advantage of YouTube’s advertising opportunities.
Maker may very well be the leader in its field right now.
Back in December, Time Warner’s investment arm helped to pump $36 million into Maker. Other big investors include Robert Downey actor Robert Downey Jr.’s investment company, Downey Ventures.
Maker will bring yet more notice to Patrick Boivin. And we’re quite alright with that.