Christian Lalumière’s Short Training Session @ South by Southwest 2011

Christian Lalumière’s short Training Session (produced by Émilie Heckmann) is in competition at SXSW 2011.

The film will be screening in Austin with two other films from Québec, namely Denis Villeneuve’s Incendies and Halima Ouardiri‘s Mokhtar .

Not missing a beat, the Quebec government is jumping into the fray to showcase Québec talent at SXSW with their own cultural campaign awkwardly called Planète Québec, launched by Culture Minister Christine St-Pierre.

Also of note, Training Session is also competing at the Festival de court-métrage francophone de Munich.

Not bad at all for a festival run…

Jo pour Jonathan de Maxime Giroux gagne le prix Gilles Carle

Le film Jo pour Jonathan de Maxime Giroux continue sa belle lancée.

Il gagne le prix Gilles Carle présenté au cinéaste du meilleur premier ou deuxième long métrage de fiction. Le jury était composé de Werner Nold, monteur, Patrick Hivon, comédien et Daniel Pilon, comédien.

Bravo aussi à Raphaël Lacaille, Vanessa Pilon (Woolf + Lapin), Jean-Sébastien Courchesne, Jean-Alexandre Létourneau pour leur jeu singulier qui est sans artifices et qui se tient tout le temps dans le vrai.

Nous tenons aussi à souligner le travail de Maxime Giroux et d’Alexandre Laferrière pour leur scénario épuré et ses personnages très bien campés, dont celui de Jo, solidement interprété par Raphaël Lacaille.

Le film sera en salle à compter du 18 mars.

Wael Ghonim’s Branding of a New Kind Of Heroism: The People 2.0

Woolf + Lapin is inspired by great stories. Especially ones that change the course of history.

If you haven’t heard of Wael Ghonim, you will.

Google Marketing Manager for the Middle East, Wael Ghonim is the face behind the Egyptian revolution.

He had started a Facebook page called We Are All Kahled Said after the death of the Egyptian youth at the hands of Mubarak’s police back in June. (Here is his Twitter page. He is now commenting on protests across the Middle East.)

Pretty soon, Ghonim had half a million followers. People began exchanging images of police brutality.

And with the simple username “Admin,” the Google executive used the Facebook page as a rallying cry to get people to the streets on January 25th.

He took 6 days off from his job at Google in Dubai to join them in Tahrir Square.

Then he went missing.

Mubarak’s men jailed him for 12 days for his social media organizing.

Upon his release he was interviewed on a highly-rated Egyptian television show.

During this interview he wept over the deaths of other protesters.

(Press the CC button for English subtitles)

The next day, even larger crowds took hold of Tahrir Square.

Mubarak couldn’t oppress the people anymore.

Eighteen days after the protest began, Mubarak stepped down.

Now, pro-reform protests are spreading across the Middle East.

Google CEO Eric Schmidt said yesterday that he’s “very, very proud” of the key role that employee Wael Ghonim played in the recent Egyptian protest movement.

So are we.