Helmer André Chocron recently released this clip for Paul McCartney’s “Appreciate.”
We particularly like the sci-fi angle… that is the robot called “Newman.”
Speaking about Newman the former Beatle said: “I woke up one morning with an image in my head of me standing with a large robot. I thought it might be something that could be used for the cover of my album NEW, but instead the idea turned out to be for my music video ‘Appreciate’. Together with the people who had done the puppetry for the worldwide hit War Horse, we developed the robot who became Newman.”
André did this through Friend.